Funnel Draw / Integrations / TikTok Ads

Funnel Draw + TikTok Ads

The TikTok Ads connection is planned and not built yet. It will read your TikTok campaigns' spend, impressions, clicks and conversions through TikTok's reporting API and show them on the funnel steps they feed, next to the plan.

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How it works

Real spend on the step Each TikTok campaign you link to a step will show its spend, impressions, clicks and conversions next to what the funnel planned.
Read-only by design The connection is planned to only read reports through the TikTok API for Business (Marketing API reporting). Funnel Draw will never create, pause or edit your TikTok ads.
See which video steps pay With TikTok next to Google and Meta on the same funnel, you will see which traffic step brings customers at the cost you planned.

How you'll set it up

Open Ad accounts
In Funnel Draw, open your workspace, then Integrations → Ad accounts. TikTok Ads is listed there as coming; once it's built, the workspace's owner or an admin will click Connect TikTok.
Sign in with TikTok for Business and authorize
TikTok's authorization page will open: sign in with the TikTok for Business account that can see your advertiser accounts, review the read-only reporting permissions, and confirm.
Pick the advertiser accounts
Choose the advertiser accounts to share with Funnel Draw (in TikTok's window, then ticked in Funnel Draw). Recent history will come in first, then each account updates every night.
Link campaigns to steps
On the canvas, open the step the campaign feeds (for example the ad step before your landing page) and link one or more campaigns to it. The step will then show the real numbers beside the plan, refreshed every night.

Ideas to try

When TikTok clicks are cheap but sales lag, test the landing page
A skincare Shopify store sees TikTok clicks at USD 0.40 against USD 0.70 planned, but purchases at half the plan. It asks its AI for goal_seek on the landing page's conversion rate and tests a shorter product page.
When a course launches on TikTok, check the cost per sign-up
A watercolor course links its TikTok campaign to the TikTok ads step before its free class. Real numbers show USD 2.10 per sign-up against USD 3.00 planned, so it raises the budget on that campaign.

Questions

Will Funnel Draw be able to change my TikTok ads?

No. The plan is read-only: Funnel Draw will only request campaign performance reports through the TikTok API for Business (Marketing API reporting). TikTok asks advertisers to authorize an app's permission scopes; Funnel Draw plans to request only the reporting and ad account read scopes, not ads management.

What data will be kept, and for how long?

Only what the step needs: each campaign's name, ID and status, and its daily spend, impressions, clicks and conversions. No ad creatives and no data about the people who saw your ads. Google Ads, the live connection, keeps 13 months of daily numbers; TikTok Ads is planned to work the same way.

What happens when I disconnect TikTok?

Disconnecting will delete its ad accounts, campaigns and numbers from the workspace, unlink them from your steps, and revoke Funnel Draw's access at TikTok. You can also remove the app's access from your TikTok account settings at any time.

Will agencies with TikTok Business Center access be able to connect?

That is the plan: you authorize with your TikTok for Business account and pick the advertiser accounts you can reach, including ones shared through Business Center. Each client's account will go in that client's workspace.