Funnel Draw / Integrations / Funnel Draw pixel

Funnel Draw + Funnel Draw pixel

One line of code on your site counts the people who visit each page of your funnel and the forms they send, and remembers which post, ad or site brought them. Link a page or a source to a step and its real numbers show beside the plan.

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Sales and leads · Tracking code

How it works

Which post brought them The UTM tags on your links (or the site that sent them) follow each visitor to the sign-up and the sale, for 90 days.
Live on the canvas Visits, forms and sources show on each step within a minute, in the Live report and to your AI.
Any website WordPress, Webflow, Framer, Shopify, GoHighLevel, ClickFunnels or your own code: anywhere you can add a line to the head.

Set it up

Copy your code
In Funnel Draw open Integrations → Funnel Draw pixel and copy the code. It's one per workspace.
Put it on every page
Paste it in your site's head (Header code, Custom code or Tracking code in most site builders), or add it as a Custom HTML tag in Google Tag Manager on All Pages, and publish.
Check it works
Open your site: the panel turns green when the first visit arrives.
Link your pages
On the canvas, open a page step → Numbers → Link an app → Funnel Draw pixel, and pick the page it is.

Ideas to try

Which Instagram post sells
Share each post's link with utm_source=instagram&utm_content=<the post>, then link an Instagram post step to the pixel with Only visitors from: instagram / that post.
Landing page to thank-you page
Link the landing page step to its page and the opt-in step to the forms sent there: the arrow between them is your real sign-up rate.
A sale on your own checkout
Call fd("track", "purchase", {value: 49, currency: "USD"}) when a payment succeeds and link the step to the event purchase.

Questions

Does it use cookies?

Visits are counted without one. To credit a later sign-up or sale to the post that brought the visitor, it keeps one small first-party cookie on your site (_fd_src, 90 days) holding only the source's UTM words. It skips the cookie when your site's consent banner says no to analytics (Google Consent Mode) or the browser sends Global Privacy Control. Where your visitors must agree to analytics cookies (Europe, the UK), list it in your banner as analytics.

How is a visit counted?

Once per person, page and day. The same person opening the page again that day isn't another visit; on another day they are.

How do I see which post brought them?

Add UTM tags to the links you share (the pixel's panel builds them): utm_source, utm_campaign and utm_content name the place, the campaign and the post. Without tags, the pixel still names the site that sent them, like Instagram or Google.

Is there a limit?

Each plan counts a number of visits a month, shown on Plan and billing. Past it, new visits wait for next month or a bigger plan; nothing already counted is lost.